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Search Engine Optimization

SEO is super important for getting new customers to your website, but only if it's done right. We don’t guess with SEO. We do deep research and use tested data to make sure we're on the right track. And we always prove it works. Some SEO folks use old methods. Our team checks out everything about your business and website before making a plan based on solid data. That means you get the best results. Want to boost your revenue? Get in touch to find out how our SEO services can help, whether you need a long-term plan or something monthly.

What does SEO do for your business?

Imagine the internet is a huge shopping mall. SEO (Search Engine Optimization) is like having the best sign and shop layout in that mall. It helps people find you, know what you're selling, and understand why they should choose you. It's about making your online shop stand out so when someone is looking for what you offer, you're the first shop they see!

SEO involves a bunch of steps - like picking the right words (keywords) that match what people are searching for, making your website easy to read (copy optimization), and creating connections with other websites (link building). All of this work helps you climb to the top of the search engine ladder, bringing in more visitors, more sales, and more happy dances because your business is booming.

But it's not just about getting to the top; it's about staying there and shining brighter than everyone else. Good SEO makes sure search engines know who you are, what you've got, and why you're awesome. It's like telling Google, "Hey, look over here! I've got exactly what people are looking for!"

However, not all SEO is good SEO. If it's not done right, it can be like putting up a sign that leads people away from your shop instead of into it. Bad SEO can make your website invisible on the internet, like putting your shop in the back corner of the basement where no one goes. That's why it's super important to get it right, so your business doesn't just join the online world - it thrives in it.

We Go After The Most Difficult Keywords

Keyword research is super crucial for SEO. If you pick the wrong words, you might end up in searches that have nothing to do with your business. But if you choose the right ones, you can beat out your competition and make your business stand out big time.

Title Tags, Meta Descriptions, Page Titles, Page Copy, Alt Text

Writing down the right words in these spots on your website really boosts how much it shows up in searches for those words.

URL Structure

Make sure your website's URLs have real words and include your keywords. They should be set up in a way that search engines can easily go through your site just by looking at the URLs.

Navigation Structure

Is your website easy to move around for both people and search engines? Your navigation setup should be straightforward, stay the same across the site, and be well-organized. This helps not just with SEO but also with making it easy for visitors to find what they're looking for and for them to take action.

Duplicate Copy Check

Having the same stuff written in different places can actually hurt how well your site shows up in searches. If you're saying the same thing over and over or if other websites are copying your stuff, it's best to change it up as soon as possible.

Content Recommendations

Creating great content is key for improving your website's search performance. Understand your audience, use relevant keywords, and produce high-quality, diverse content. Optimize for SEO, promote across channels, and monitor performance to make improvements. Follow these steps to attract more visitors and boost your SEO success.

Backlink Audit

Having links from other sites pointing back to yours is important, but you need to check regularly to make sure those links still work and aren't coming from sketchy places. It's also smart to check out where your competitors are getting links from so you can try to get some of the same links to boost your own rankings.

Our Search Engine Optimization Process

Research

Start by conducting keyword research to understand what terms your target audience is searching for. Use tools like Google Keyword Planner or SEMrush to identify relevant keywords and phrases.

Optimize

Once you have your keywords, optimize your website's content, meta tags, and URLs to include these keywords naturally. Focus on creating high-quality, engaging content that satisfies user intent and provides value.

Promote

After optimizing your website, build high-quality backlinks to improve your site's authority and visibility in search results. Regularly monitor and analyze your SEO efforts to identify areas for improvement and adjust your strategy accordingly.

The Ozlon Difference

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STEP 2

STEP 3

Let's chat

Set up a time for us to talk online about where you want your business to go

Design industry growth strategy

Meet with our marketing expert to create a special plan just for your business to help it grow.

See growth in your business

After we put the plan in action, get ready for more customers calling you each month!

Ready to Get Started?

We specialize in providing personalized support to business owners who are either just starting out or seeking to update their websites. Our dedicated team is here to guide you through every stage of the website-building process, ensuring that your online presence reflects the professionalism and quality of your business. Whether you're a newcomer to the digital realm or looking to refresh your existing website, we offer tailored solutions to meet your specific needs. With our expertise in web development, design, and digital marketing, we'll help you create a compelling online presence that attracts and engages your target audience, driving growth and success for your business.

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