Personalizing homepages for different audience segments
Published on: 05/12/2025
Learn how to personalize homepages by segmenting audiences, using CRM tools, and optimizing UX to boost engagement, conversions, and lifetime value.
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The Marketing Blog
At Ozlon, we delve into the intricate world of website development and search engine optimization (SEO). Our blog discusses the latest trends, tools, and techniques to enhance website performance and visibility on search engines. From optimizing site structure to creating compelling content, we provide actionable insights to help businesses thrive in the digital landscape.
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Featured Content
Predictive search bars that suggest products as users type (AI helps gather audience insights for personalized experiences)
Published on: 28/11/2025
Harness predictive search powered by AI to personalize product discovery, boost engagement, and convert customers faster with smarter e-commerce experiences.
AI‑driven personalization for email sign‑up forms
Published on: 27/11/2025
Boost email sign-up conversions with AI-driven personalization strategies, tools, and dynamic forms that adapt to user behavior, preferences, and interests.
Content Management Systems vs. Custom-Coded Websites: Which Is Right for Your Business?
Published on: 21/11/2025
Explore the pros and cons of CMS platforms vs. custom-coded websites, with tips on SEO, security, scalability, and choosing the best option for your business.